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	<title>Security Pie &#187; thoughts</title>
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	<link>http://securitypie.com</link>
	<description>The ramblings of three security curmudgeons</description>
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		<title>The (WTF) Launch Party</title>
		<link>http://securitypie.com/the-wtf-launch-party/</link>
		<comments>http://securitypie.com/the-wtf-launch-party/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 19:45:22 +0000</pubDate>
		<dc:creator>sharon</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[Snafu]]></category>
		<category><![CDATA[thoughts]]></category>

		<guid isPermaLink="false">http://securitypie.com/?p=637</guid>
		<description><![CDATA[Finally a bold contester for the &#8220;big bucks spent for nothing in a marketing movie&#8221;, &#8220;what did they think&#8221; and &#8220;you are so cool. NOT&#8221; categories. Someone from the Windows 7 marketing team thought that the following movie would be funny and interesting. Well, it is not. Personally I feel so stupid spending 6:14 minutes trying to understand if [...]]]></description>
			<content:encoded><![CDATA[<p>Finally a bold contester for the &#8220;big bucks spent for nothing in a marketing movie&#8221;, &#8220;what did they think&#8221; and &#8220;you are so cool. NOT&#8221; categories.</p>
<p>Someone from the Windows 7 marketing team thought that the following movie would be funny and interesting. Well, it is not. Personally I feel so stupid spending 6:14 minutes trying to understand if there is a hidden message. I even tried to run it backwards and looked at other movies in this channel, trying to determine if this is indeed an original / legal <object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/1cX4t5-YpHQ&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/1cX4t5-YpHQ&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
Microsoft publication (it looks legit).</p>
<p>They got the cast right: a young and an older women. The stereotypical geek and a black person (humm, is a <a href="http://industry.bnet.com/advertising/10003668/microsoft-edits-black-person-out-of-ad-everyone-offended/" target="_blank">real </a>black person? ) but what about the plot?</p>
<p>WTF?</p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Makes Me an Expert</title>
		<link>http://securitypie.com/what-makes-me-an-expert/</link>
		<comments>http://securitypie.com/what-makes-me-an-expert/#comments</comments>
		<pubDate>Fri, 03 Oct 2008 21:56:23 +0000</pubDate>
		<dc:creator>sharon</dc:creator>
				<category><![CDATA[thoughts]]></category>
		<category><![CDATA[experts]]></category>
		<category><![CDATA[failure]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://securitypie.com/?p=180</guid>
		<description><![CDATA[Assaf just published his expert opinion on the nature of experts. Since I DO consider myself an expert in few areas, I feel that I have to explain what makes me an expert. It&#8217;s not the amount of reading (there&#8217;s always one more book) or opinions I&#8217;ve heard (where I&#8217;m coming from everyone is highly [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_181" class="wp-caption alignleft" style="width: 205px"><a href="http://securitypie.com/wp-content/uploads/2008/10/failure-is-the-mother-of-success.png"><img class="size-medium wp-image-181" title="failure-is-the-mother-of-success" src="http://securitypie.com/wp-content/uploads/2008/10/failure-is-the-mother-of-success.png" alt="Failure is the mother of success" width="195" height="299" /></a><p class="wp-caption-text">Failure is the mother of success</p></div>
<p>Assaf just published his e<a href="http://securitypie.com/my-expert-opinion-on-the-nature-of-experts/" target="_blank">xpert opinion on the nature of experts</a>. Since I DO consider myself an expert in few areas, I feel that I have to explain what makes me an expert. It&#8217;s not the amount of reading (there&#8217;s always one more book) or opinions I&#8217;ve heard (where I&#8217;m coming from everyone is highly opinionated and has more than one opinion). It&#8217;s not the amount of studies I had (it took my wife less time to complete her DVM then it took me to get my B.sc).  What makes me, as well as many others, an expert is the fact that I did many good mistakes and learned a lot a long the process.  Thomas Edison once said, &#8220;I make more mistakes than anyone I know. And eventually I patent them.&#8221;</p>
<p><span id="more-180"></span></p>
<p>Experts <img src='http://securitypie.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  will tell you that we tend to learn more from our mistakes than from our successes. At our best, we turn mistakes to our advantage. Fast Company <a href="http://www.fastcompany.com/magazine/69/google.html?page=0%2C4" target="_blank">analyzes </a>Google success. Checkout rule number 3:</p>
<blockquote>
<p>Failures Are Good. Good Failures Are Better.</p>
<p>In the search business, failure is inevitable. It comes with the territory. A Web search, even Google&#8217;s, doesn&#8217;t always give you exactly what you want. It is imperfect, and that imperfection both allows and requires failure. Failure is good.</p>
<p>But good failures are even better. Good failures have two defining characteristics. First, says Urs Holzle, &#8220;you know why you failed, and you have something you can apply to the next project.&#8221; When Google experimented with thumbnail pictures of actual Web pages next to results, it saw the effect that graphical images had on download times. That&#8217;s one reason why there are so few images anywhere on Google, even in ads.</p>
<p>But good failures also are fast. &#8220;Fail,&#8221; Holzle says. &#8220;But fail early.&#8221; Fail before you invest more than you have to or before you needlessly compromise your brand with a shoddy product.</p></blockquote>
<p>In my vocabulary, early failure is an option. a SECOND failure in not.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The unprecedented use of the term unprecedented in the current crisis is terrifying</title>
		<link>http://securitypie.com/the-unprecedented-use-of-the-term-unprecedented-in-the-current-crisis-is-terrifying/</link>
		<comments>http://securitypie.com/the-unprecedented-use-of-the-term-unprecedented-in-the-current-crisis-is-terrifying/#comments</comments>
		<pubDate>Wed, 01 Oct 2008 00:58:56 +0000</pubDate>
		<dc:creator>assafl</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Risk Management]]></category>
		<category><![CDATA[Snafu]]></category>
		<category><![CDATA[Business value]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[thoughts]]></category>

		<guid isPermaLink="false">http://securitypie.com/?p=144</guid>
		<description><![CDATA[&#8216;An unprecedented crisis&#8216; said Hank Paulson. http://www.politico.com/news/stories/0908/13590.html &#8216;American economy is facing unprecedented challenges&#8216; added a concerned George W. Bush http://www.foxnews.com/story/0,2933,425261,00.html &#8220;The Secretary of the Treasury, Henry Paulson, will be granted unprecedented authority in the financial bailout plan&#8221; http://www.lockergnome.com/forsythe/2008/09/29/unprecedented-authority-granted-to-henry-paulson/ In a series of moves culminating overnight, Washington took an unprecedented step into the financial sector in a [...]]]></description>
			<content:encoded><![CDATA[<p>&#8216;An <strong>unprecedented crisis</strong>&#8216; said Hank Paulson. <a href="http://www.politico.com/news/stories/0908/13590.html">http://www.politico.com/news/stories/0908/13590.html</a></p>
<p>&#8216;American economy is facing <strong>unprecedented challenges</strong>&#8216; added a concerned George W. Bush <a href="http://www.foxnews.com/story/0,2933,425261,00.html">http://www.foxnews.com/story/0,2933,425261,00.html</a></p>
<p>&#8220;The Secretary of the Treasury, Henry Paulson, will be granted <strong>unprecedented authority</strong> in the financial bailout plan&#8221; <a href="http://www.lockergnome.com/forsythe/2008/09/29/unprecedented-authority-granted-to-henry-paulson/">http://www.lockergnome.com/forsythe/2008/09/29/unprecedented-authority-granted-to-henry-paulson/</a></p>
<p>In a series of moves culminating overnight, Washington took an <strong>unprecedented step</strong> into the financial sector in a bid to steady an ailing housing market and ease a global credit crunch, analysts said. <a href="http://www.theaustralian.news.com.au/story/0,25197,24310593-20142,00.html">http://www.theaustralian.news.com.au/story/0,25197,24310593-20142,00.html</a></p>
<p>Tuesday, Paulson is spearheading an <strong>unprecedented global change</strong> as the Bush administration point man for the proposed $700 billion bailout of the U.S. financial industry as the economy reels from the credit crisis sparked by the national real estate slump and spiraling mortgage failure rates. <a href="http://www.usatoday.com/money/economy/2008-09-22-paulson-treasury_N.htm">http://www.usatoday.com/money/economy/2008-09-22-paulson-treasury_N.htm</a></p>
<p>But the $700bn (€480bn, £380bn) bail-out marks an <strong>unprecedented test</strong> of both the Democratic and Republican leadership in Congress, who are seeking to pass a proposal that they know will be unpopular among voters in an important election year and is opposed for ideological reasons by factions within both political parties. <a href="http://www.ft.com/cms/s/0/2c86b58a-89a4-11dd-8371-0000779fd18c.html">http://www.ft.com/cms/s/0/2c86b58a-89a4-11dd-8371-0000779fd18c.html</a></p>
<p>Bush: &#8216;<strong>unprecedented</strong> <strong>challenges</strong>&#8216; call for <strong>&#8216;unprecedented</strong> <strong>action</strong>&#8216; <a href="http://network.nationalpost.com/np/blogs/fpposted/archive/2008/09/19/bush-unprecedented-challenges-call-for-unprecedented-action.aspx">http://network.nationalpost.com/np/blogs/fpposted/archive/2008/09/19/bush-unprecedented-challenges-call-for-unprecedented-action.aspx</a></p>
<p><span style="text-decoration: underline;">Why terrifying?</span><br />
Because after all these exciting &#8216;<strong>unprecedented firsts</strong>&#8216; everything will be <strong>&#8216;precedented seconds&#8217; </strong>or, in other words, bland.</p>
<p>Meanwhile, while things are still interesting, have you placed your bets on September Madness?<br />
<a href="http://securitypie.com/wp-content/uploads/2008/09/att001081.jpg"><img class="alignnone size-medium wp-image-147" title="att001081" src="http://securitypie.com/wp-content/uploads/2008/09/att001081-300x157.jpg" alt="" width="670" height="370" /></a></p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What&#8217;s The Story Of This Blog</title>
		<link>http://securitypie.com/whats-the-story-of-this-blog/</link>
		<comments>http://securitypie.com/whats-the-story-of-this-blog/#comments</comments>
		<pubDate>Wed, 27 Aug 2008 21:05:06 +0000</pubDate>
		<dc:creator>sharon</dc:creator>
				<category><![CDATA[general]]></category>
		<category><![CDATA[thoughts]]></category>

		<guid isPermaLink="false">http://securitypie.com/?p=5</guid>
		<description><![CDATA[We know each other for many years, we also worked together and some of us (read: me) choose a different path while others (read: Arik) are relocated to the other side of the world. We are too opinionated and share similar hobbies. Everything we do is somehow related to information and data security. While we [...]]]></description>
			<content:encoded><![CDATA[<p>We know each other for many years, we also worked together and some of us (read: me) choose a different path while others (read: Arik) are relocated to the other side of the world. We are <span style="text-decoration: line-through;">too </span>opinionated and share similar hobbies. Everything we do is somehow related to information and data security. While we work for very respectable companies, each a leader in its domain, we felt that some of our thoughts should be expressed from a neutral  platform. We do not hide our identity but prefer to keep our employers aside.</p>
<p>This blog will be dedicated to everything we like. Welcome to our security pie.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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